A recent study released by Continental highlights motorists growing desire for automated driving. The recently released study find that many motorists realize the benefit of automated driving.

A clear majority of participants in the "Continental Mobility Study 2013" welcome technology of this kind: 79% in China, 77% in Japan, 53% in Germany, and 50% in the U.S. realize the benefit of automated driving. When asked about their individual intentions for using the technology, drivers specified they would chiefly like to be driven through freeway roadwork and traffic jams as well as along long freeway stretches. They would also like to have their cars park themselves in parking garages.

These preferences tie in perfectly with the information given by those surveyed regarding their everyday experiences in traffic: The results of the study reveal that increased traffic density (Japan 64%, Germany 51%, the U.S. 49%, and China 27%), traffic jams, and stop-and-go driving (Japan 68%, Germany 63%, the U.S. 52%, and China 22%) are the primary factors associated with heightened stress worldwide. With the exception of motorists in China (48%), most motorists do, nonetheless, still like to have their hands on the wheel (Germany 67%, the U.S. 63%, and Japan 57%) and trust their own driving skills (the U.S. 85%, Germany 63%, China 60%, and Japan 53%). Only a minority are completely averse to driving (Japan 17%, China 11%, Germany 9%, and the U.S. 5%).

"The needs of motorists worldwide are a perfect match for the development possibilities in the upcoming years. This is because partially automated vehicles will begin by gaining the ability to navigate through roadwork and traffic jams on the freeway; next in line will be the ability to park on their own in parking garages," said Dr. Elmar Degenhart, chairman of the Continental Executive Board. He was speaking in Hanover on Thursday on the occasion of the publication of the study. "What's more, the results illustrate that the successful introduction of advanced driver assistance systems worldwide in conjunction with the direct customer benefits derived from them has paved the way to the acceptance of automated driving," he added.

One motorists in two has already had an accident while at the wheel

The study results are quite shocking when it comes to accidents. In the countries covered by the study, one motorist in two admits to already having been involved in an accident while at the wheel (Germany 59%, China 57%, Japan 48%, the U.S. 62%), with rear-end collisions the most common cause of accidents. 46% of participants in the U.S., 45% in China, 44% in Germany, and 37% in Japan have already experienced this type of accident while driving. "Emergency brake assist systems are already available for all vehicle classes. They can prevent many cases of rear-end collisions. Initial insurer rebates for vehicles equipped with emergency brake assist systems and consumer tests – such as Euro NCAP – have lent enormous momentum to the driver assistance system market. These systems can thus be expected to make ever deeper inroads into all vehicle classes in the future," noted Frank Jourdan, member of the Continental Executive Board and head of the Chassis & Safety division, commenting on the results.

The study can be found on Continental's website.