2015 Ford F-150
Ford just marked a huge milestone with it's best selling pickup, the F-150. A staggering 700-pound drop in weight marks the 2015 version of Ford's most popular pickup truck, saying it's the toughest, smartest, and most capable F-150 ever.

Many rugged pickup trucks are built nearly exclusively with steel, but it comes at a cost, as steel weighs significantly more than aluminum. This change perhaps reflects challenges automakers are facing with fuel efficient standards coming in to play in the years ahead.

Indeed, as a self-described auto enthusiast, this is among the most exciting times that I've ever witnessed when it comes to new vehicles. Technology is rapidly developing- from in car to under the hood. Ford is making a major jump with the shift to aluminum, something that could forever change the industry.

“F-150 is well-known for being Built Ford Tough. Now, it is both tough and smart,” said Mark Fields, Ford Motor Company chief operating officer. “The all-new F-150 redefines the future of trucks, and it is yet another example of our One Ford plan producing vehicles that serve customers with a commitment to the very best quality, fuel efficiency, safety, smart design and value.”

Thanks to the drastic drop in weight, Ford will be able to offer smaller engines that achieve more fuel efficiency. A new 2.7-liter EcoBoost with standard Auto Start-Stop and a 3.5-liter V6 engine with twin independent variable camshaft timing join the 3.5-liter EcoBoost and 5.0-liter Ti-VCT V8. The 2.7-liter EcoBoost engine features a lightweight, compact design to deliver the same power as some mid-range V8s.

“Once again, the Ford F-150 establishes new standards in durability, capability, technology and efficiency to help F-150 owners be more productive 24/7 – whether for work or weekend fun,” said Raj Nair, Ford group vice president, Global Product Development.

The F-150 will continue to be manufactured at Ford’s Dearborn Truck Plant in Dearborn, Mich., and Kansas City Assembly Plant in Claycomo, Mo.

From vehicles offering new and improved transmissions to smaller engines with forced induction- it certainly is a very exciting time to be looking for a new vehicle.